Wellness website with clear services, locations, and booking.

The client wanted a site that showcases the range of therapies, offers an intuitive booking experience and promotes gift cards and packages. Constraints included the sheer number of treatments and the need to educate visitors about less common therapies like cupping. Goals were to increase bookings, sell more gift cards and build an online presence that matches the serenity of the physical centre.

• Platform: custom CMS with booking plugin.

• Content: therapy descriptions, package details, prices and practitioner bios.

• Integrations: booking system, gift card purchase, testimonials and newsletter.

• Maintenance: SEO for wellness services, schema for SpaService, accessibility audits.

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We developed a serene design using natural colours and imagery. The homepage introduces Physis with the tagline and a summary of the holistic offerings. A therapies page lists all treatments with short descriptions and an explanation of benefits. Packages for couples and athletes are highlighted, explaining why they are meaningful gifts. The booking system allows users to select therapy type, practitioner and time slot. We added a gift card module that sends digital vouchers. Testimonials provide social proof. SEO targeted terms like "massage therapy [city]" and included SpaService schema. Accessibility improvements included larger text and simplified navigation. We connected analytics to monitor bookings and gift card sales.

• Therapy catalogue - extensive list with benefits explained.

• Package highlights - couples and athlete packages with context.

• Booking system - user‑friendly scheduling for treatments.

• Gift cards - digital vouchers for any occasion.

• Testimonials - verified client reviews to build trust.

• SEO & schema - optimised for massage and spa keywords.

• Accessibility - legible fonts and intuitive navigation.

• Analytics - tracking therapy popularity and gift card sales.

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The Physis Massage website brings the centre's holistic approach online. Clients can learn about a variety of therapies and packages, book appointments and purchase gift cards. The site's soothing design reflects the in‑person experience and builds trust. The gift card feature has opened a new revenue stream, and package bookings have increased. The centre reports higher client retention and positive feedback on the online booking experience.

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